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PL-013 · Shareable prompt sheet

PL-013Prompt sheet

Scroll-Stopping Hook Writer

MarketingContentSocial MediaCopywriting

About this prompt

Generate strong hooks for social posts and videos, with the psychology behind each one.

Prompt type
Marketing
Output
Copywriting
Use case
Writing first lines that stop the scroll
Skill level
Beginner

Copy block

Write hooks for this piece of content:

Topic: [WHAT THE POST/VIDEO IS ABOUT]
Platform: [WHERE IT'S GOING]
Audience: [WHO IT'S FOR]
The payoff: [WHAT THEY GET IF THEY KEEP WATCHING/READING]

Give me 10 hooks across these styles:
- 2 curiosity gaps (tease without clickbait-lying)
- 2 bold claims I can actually back up
- 2 relatable pain points
- 2 "mistake" framings ("most people get X wrong")
- 2 story openers

For each: the hook, plus one line on why it works psychologically. Then pick your top 2 and explain the choice. No hooks that overpromise what the content delivers.

Example scenario

A coach could use this to draft several hook options for a short video and pick two to compare.

Recommended for

  • Creators
  • Marketers
  • Anyone posting on social media

Field GuideTaught in a free lesson

These prompts are drafting and learning aids. Review important outputs carefully and avoid pasting private, sensitive, legal, medical, or financial information unless you understand the risk.